“From Farm To Glass” Jameson Whiskey’s project in local communities
Jameson Irish Whiskey puts into practice the theme From Farm To Glass in which bartenders must put into practice their knowledge to create cocktails and develop mixology with local ingredients.
Through the project from Farm to Glass, Jameson values not only the local ingredients, but also the knowledge and sharing of the bartender’s knowledge among them as they develop it. In this way, Jameson also sets high its principle of connecting people.
Jameson Barrelmen’s Homecoming will also offer each bartender the opportunity to participate in the annual cocktail competition in June. The aim is to create a cocktail using the flavour profile of Jameson Irish Whiskey, Jameson Black Barrel or Jameson Caskmates, representing the summary of “From Farm To Glass”.
The winners of Jameson Barrelemen’s Homecoming event will bring to their local community the sum of 20,000 euros and may benefit from a collaboration with Jameson to develop a project that supports the same community.
It all starts on 23 June with the participation of around 30 countries.
Don’t drink and drive. Enjoy responsibly.
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