Beer consumption declines versus mezcal in Mexico
In Mexico beer consumption is losing consumers to mezcal. The typical drink along with other liquors gains 3 percent growth by volume and six percent in value.
Beer consumption falls
Last June-July two-month period beer consumption in Mexico fell and during the last 12 months, in value and volume. According to the general director of the National Association of Wine and Liquor Distributors, with the arrival of national dates wine and liquor sales recorded a growth of three percent in volume and six percent in value.
The Mezcal Highlights
Among the alcohols that stand out with the fall of beer, and that increased 8.3% in the same quarter, is the mezcal in first place with 29.1 percent. It is followed by vermouth, 22 percent, Coolers, 18.2 percent, gin, 17.1 percent, tequila 15.2 percent.
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