Artisans of Taste: Interview Aude Surville, brand ambassador Diplomático Rum
Photo: Aude Surville – Crédit @thetravelbuds
As part of the second edition of the Artisans of Taste competition by Diplomático Rum, we interviewed Aude Surville, brand ambassador of the brand in France to decrypt the key points of AOT and to discover every detail that makes this competition so unique.
“We are looking for passionate bartenders, who wish to propose their vision of Diplomático Rums, to learn new techniques, to be inspired by other domains… and who wish to take up the challenge and thus win a trip to Venezuela!“
On this 2022 edition of the Artisans of Taste the crafts of French regions are brought forward.
Spirits Hunters : What is the essence of Artisans of Taste?
Aude Surville : The Artisans of Taste is first of all a competition. We participate to challenge ourselves, have fun, and meet other passionate people who share our profession.
What makes Artisans of Taste different from other contests is that we propose to meet and discover other craftsmanship, all united in the service of taste and gastronomy. Chocolate makers, Beekeepers, Chefs… Diplomático associates with passionate and renowned partners, to offer the participants an enriching and delicious experience.
Artisans of Taste is also a competition with a friendly, fraternal dimension: To enter the competition, you must participate in the Masterclasses led by our Brand Ambassadors.
The idea is to discover all the particularities of Diplomático rums, but also to encourage exchange and sharing between participants.
Beyond creativity, the respect of the environment, the promotion of local businesses and products, and the use of 100% home-made products are also at the heart of this competition.
Each bartender is an artisan, who works and shapes his recipes, for the benefit of the taste, the tasting experience that he wishes to offer to his customers.
Photo: Aude Surville – Crédit @thetravelbuds
Spirits Hunters : When did AOT first start?
Aude Surville : This is the second year in a row that we have organized this contest. The project was very successful last year. This year, we want to extend it to the whole of France and invite more bartenders, allowing them to represent their region and their city in the competition.
Spirits Hunters : In which countries does AOT take place?
Aude Surville : It is an international competition, organized in more than 21 countries (UK, Italy, Spain, Germany, USA, Canada…). Each country organizes the Artisans of Taste in its own image, and offers custom workshops
It is very enriching and inspiring. There are different trends and tastes depending on the country and the city. We also discover the cultural richness through each participant, as well as new visions, pairings, techniques…
Spirits Hunters : Can you tell us about the selection process of the bartenders?
Aude Surville : The competition is open to everyone! Any bartender working in a Cocktail Bar is free to apply to participate in our Diplomático Days.
We are looking for passionate bartenders, who wish to propose their vision of Diplomático Rums, to learn new techniques, to be inspired by other domains… and who wish to take up the challenge of being n°1 in France, and thus win a trip to Venezuela!
This year, we are honoring artisans less directly related to gastronomy, but just as inspiring: Barrel Maker, Master perfumer, Master distiller, Glassmaker, tanners…
We want to broaden the scope of creations and offer new playgrounds to participants, while discovering the emblematic trades of our regions.
Six Cities for Six Diplomático Days between September 12 and October 24
Diplomático Day : 03 October, 2022
-closing date for applications : September 26th
Diplomático Day : 24 October, 2022
-closing date for applications : October 17th
MARSEILLE/ AIX-EN-PROVENCE / MONTPELLIER
Diplomático Day : 12 September, 2022
-closing date for applications : September 6th
Diplomático Day : 17 October, 2022
-closing date for applications : October 10th
NICE / CANNES
Diplomático Day : 26 September, 2022
-closing date for applications : September 19th
Diplomático Day : 31October, 2022
-closing date for applications : October 24th
FINAL: Paris, 28 of November, 2022
Bartender based in France? Don’t wait any longer!
Contact on Instagram:
Rhum Diplomatico Official @rhumdiplomatico
Brand ambassador Aude Surville @audesbdl
Don’t drink and drive. Enjoy responsibly.
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