Ginnovation: Four new gins that will help maintain the trend of gin

28.11.2018

The sale of Gin bottles is experiencing a real increase, due to the number of new gins brought to the market as well as the diversification of recipes.

Here are 4 new bottles released in the United Kingdom.

– The German discount supermarket chain Aldi has announced its intention to increase its gin range by 60% this autumn. The company claims to sell 12,500 bottles of alcohol a day. Fruity, the color of gin changes from blue to pink when an acidic mixer, such as tonic water, is added.
– Pink gin, which is very fashionable, can still be classified as a new gin because many major alcohol brands continue to follow the trend. Beefeater launched its London Pink gin earlier this year with a strawberry flavour.
– Tanqueray has done well by marketing its orange gin, made from Seville oranges and which bears its name, Tanqueray Flor de Sevilla.
– Aldi probably has the most incredible with its creation Gingerbread Gin Liqueur, which should be a big seller in the run-up to Christmas.

An equivalent of 14.4 million additional bottles of gin were purchased in Great Britain this year compared to last year’s sales. We better understand the race for innovation !

Don’t drink and drive. Enjoy responsibly.