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THC infused drinks and everything you should to know about them

While exploring the world of THC infused drinks we can’t help but wonder, is this the future of RTD and cannabis producs?

To start a conversation about THC infused drinks or products in general, it is important to always emphisize its legal status, so here’s some information about it:

As attitudes towards cannabis continue to evolve, several countries around the world have embarked on the journey towards legalization. While Uruguay and Canada led the way in 2014 and 2018 respectively, other nations are closely observing the outcomes of these trailblazing moves. 

Countries with Full Legalization:

Uruguay, Canada, United States (In certain states), Georgia, South Africa, Luxembourg, Netherlands

Decriminalization and Limited Enforcement:*

Countries like the Czech Republic, Spain, and Germany in Europe, as well as India, Argentina, and Pakistan on a global scale, adopt this approach.

*While the use of cannabis may not be strictly legal in these countries, enforcement and penalties are notably lax. This leniency extends to personal consumption but does not necessarily encompass cultivation or commercial trade

Strictly Illegal Regions:

In certain parts of the world, recreational cannabis use remains strictly illegal and is met with consistent enforcement and penalties. This is particularly evident in much of Africa, the Middle East, and central Asia. Notable examples include France, Hungary, and the United Kingdom in Europe.

Why try THC infused drinks?

Some people could choose to consume THC drinks for recreational purposes, seeking the euphoric and relaxing effects that THC can provide. THC, along with CBD, is known for its potential therapeutic properties. People may use THC drinks to alleviate symptoms associated with conditions like chronic pain, anxiety, insomnia, and certain neurological disorders. Some individuals prefer not to smoke or vaporise cannabis, and opting for THC-infused beverages could be a smoke-free alternative.

THC infused drinks offer a discreet way to consume cannabis as they don’t produce the same strong odour as smoking, making them a more inconspicuous choice.


How can we compare the buzz to alcohol?

THC infused drinks tend to have a slower onset compared to alcohol.

It can take anywhere from 30 minutes to two hours to feel the full effects, whereas alcohol’s effects are typically felt within minutes. The duration of THC’s effects can also be longer, ranging from 4 to 8 hours, whereas the effects of alcohol tend to wear off within a few hours. Both THC and alcohol can lead to impaired judgement, coordination, and reaction times.

However, the nature of impairment can be different. THC can lead to a more relaxed and sometimes euphoric state, while alcohol can often result in disinhibition and loss of motor control.

Alcohol is a depressant, which means it slows down brain function and central nervous system activity. This can lead to slurred speech, loss of balance, and impaired cognitive function. THC, on the other hand, can cause a range of effects including relaxation, altered perception of time, and increased heart rate. THC is the psychoactive compound in cannabis responsible for the “high.” It interacts with cannabinoid receptors in the brain.

Alcohol affects the brain by enhancing the effects of the neurotransmitter gamma-aminobutyric acid (GABA), which inhibits brain activity. In terms of toxicity, THC is considered to have a lower risk profile than alcohol. However, it is notoriously important to konw that gigh doses of THC can lead to discomfort, anxiety, or paranoia (but fatal overdose is extremely rare). Alcohol, on the other hand, has a much higher potential for overdose, which can be fatal.


Is it safe to consume?

Consuming THC-infused drinks can be safe if certain precautions are taken.  It’s crucial to start with a low dose and gradually increase if needed. THC infused drinks allow for more precise dosing, making it easier for users to control the amount of THC they consume. This is especially important for medical users who require specific dosages for their conditions. Many THC beverages offer a range of formulations, allowing users to choose products with varying ratios of THC to CBD, or other cannabinoids, to tailor their experience to their specific needs or desires.

THC affects individuals differently, and higher doses can lead to unwanted side effects., it is also important to purchase products from reputable sources that provide clear and accurate labelling, including information about THC content, recommended dosage, and potential allergens and ensure that the THC used in the product is from a reliable source and has been tested for potency and contaminants. (High-quality, lab-tested cannabis is essential)

It’s important to note that individual responses to THC can vary widely based on factors like tolerance, metabolism, and overall health. As with any substance, responsible and informed consumption is crucial.


Prominent Brands of THC-Infused Drinks

thc infused drinks

The market for cannabis-infused beverages encompasses a wide range of options, including sodas, coffees, non-alcoholic wines, seltzers, as well as concentrated liquid or powdered enhancers that can be mixed into standard beverages. This sector has seen a surge in new offerings, making it valuable for consumers to explore various brands to find the most suitable fit. In addition to dosage considerations, the THC and CBD content in these drinks can vary, tailored to specific experiential outcomes. Here are some well-known brands:

Cann: As the leading THC beverage brand in the United States, Cann, founded by members of the LGBTQ+ community, positions itself as a “social tonic.” It offers a lightly carbonated, fruit-flavored cannabis-infused beverage, containing a modest 2 mg of THC per serving (equivalent to one can).

Wynk: Branded as “seltzer with a wynk of THC,” this product maintains a balanced 1-to-1 ratio of THC to CBD, providing a mild and relaxed experience.

Olala: Produced in California, Olala specializes in cannabis-infused sodas, described as a “kiss from the sun.” These vibrant and effervescent beverages are sweetened with pure cane sugar and come in an assortment of flavors and THC potencies. Regardless of whether you are a newcomer to cannabis or an experienced user, Olala advocates adhering to the industry-standard advice of “start low, go slow” when determining the appropriate dosage for your desired experience.

Find Wunder: These invigorating cannabis-infused sparkling drinks offer a low dose and are made with natural fruit juice. Each serving contains 2 mg of Delta-9 THC, 2 mg of Delta-8 THC, and 4 mg of CBD. Wunder takes pride in delivering a state of blissful and euphoric relaxation without inducing a distracting or intrusive body high.


An emerging market

The THC and cannabis market has seen an impressive surge, with estimates suggesting that cannabis users worldwide will invest nearly $5 billion annually in THC products by 2025.

The market for THC infused beverages is still relatively new and is considered to be in the early stages of development. It has seen significant growth in recent years, especially in regions where cannabis has been legalized for recreational or medical use. The regulatory framework around THC drinks varies widely by jurisdiction. In some places, cannabis consumption is entirely illegal, while in others, it’s permitted for medicinal or recreational use. The legal status greatly impacts the market’s potential size and growth rate.

The target audience for THC drinks tends to be individuals seeking an alternative method of cannabis consumption. This includes both medical users seeking therapeutic benefits and recreational users looking for a unique experience. This market is becoming increasingly competitive as more companies enter the space. This includes established cannabis companies, beverage manufacturers, and startups specializing in cannabis-infused beverages.

The market for THC drinks has the potential to expand globally, especially if more countries legalize the recreational or medicinal use of cannabis. 

Just like alcohol, THC can impair motor skills and reaction time. It is best to avoid driving after consuming THC-infused drinks.
If considering THC for medical purposes, it’s advisable to consult with a healthcare professional.



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